Welcome to 8to18, Inc | Scheduling & Beyond

Infolinks 2015

What We Do

The launch of Athletics2000 in 1998 started with content provided by local school athletic administrators, and has grown to a place of up to date information integrating student athletes lives and activities into the community. Expansion of services and users has led to growth in a multitude of areas. 8to18, Inc. is quickly becoming the number one provider of sport and activity information from local organizations. Individual sites give administrators a quick and simple toolbox to keep our audience in touch with breaking developments in individual programs. 8to18, Inc. is more than local targeted news. Each month our content reaches millions of fans through on and offline channels. The website continues to be the center of all that 8to18, Inc. does, and we are excited to bring continued growth and new applications.

8to18, Inc. now averages 2 million page views and roughly 250K unique visitors per month. 8to18, Inc.’s digital strategy has resulted in an engaged and dedicated fan base of students, parents, coaches, and communities. The individual pages have constant content updates, socializing media that was once entirely offline. Users can easily share information – from game highlights to directions, from registration to celebration – each detail is just a click away. Our fans take an active role in the production of the content – literally, as producers of data, and also as the subject of the stats. 8to18 Media, Inc. is the conduit to break any brand into a community spotlight.

We partner with brands that want to reach single communities and entire networks. New and unique advertising and sponsorship opportunities allow brands to align themselves with the people who support their world.


Website Integration

The Athletics2000 platform easily integrates as an extension of a schools website – and it’s free to use. The platform is the preferred solution by the NIAAA – placing A2K as best in class.


Turning the corner on a source of news and information, we’ve added registration to our product suite. Now, student forms and waivers are located in one convenient place for administrators and parents alike.

A.D. Assistant

Allows schools to tap into the Internet and utilize one of the greatest communication tools ever developed. A school’s web presence allows them to be open 24 hours a day while publishing up to date official information about athletic Programs. A school can greatly reduce phone calls and report requests by posting:
-Daily event results and athletic signings
-Driving Directions
-Rain out and event change information
-Rosters & team pictures
-Camps and meeting information and more…
-All this delivered directly to your website for athletes, coaches, parents, administrators and fans!

Control Panel

Athletics2000′s ControlPanel allows schools to independently manage their website from anywhere via the web. Control panel allows users to easily make changes to athletic web pages without knowledge of HTML programming. You can add announcements, photos, links and directions to increase the effectiveness of your athletic web pages.


Athletics2000′s conference scheduling solution is a 100% web based application, which easily allows conference administrators to distribute the scheduling responsibilities to LeagueKeeper (resource athletic director or individual sport coaches). LeagueKeeper effectively utilizes the power of the Internet to manage and disseminate information to the public such as:
-Conference Schedules
-Team Scores and Standings
-Sport and conference Guidelines
-Championship information

Online-Offline Integration

Our company mission is to support our schools’ programs in critical ways through integrated service offerings – and many times, it comes down to raising revenue and school spirit in the easiest, timeliest ways possible.

8to18 program goals: Save precious time and energy, raise awareness and school spirit, raise funds

Spirit Wear

Team kits and other sport-specific apparel, school apparel, special events apparel, staff apparel

- High tech, easy-to-use online stores for teams, groups, or schools (no more handling order forms, cash, and hard checks)
- Superior, customized (and free!) designs by an elite design team
- Parents, students, and fans order/pay and even customize with numbers or names directly online
- Earn funds and/or apparel through sales
- Automatic reporting
- Minimal or no excess inventory – eliminate grunt work of folding, packaging, taking inventory, taking orders, handling sizing, handling returns
- Store promotion through 8to18 marketing channels
- Turn-key program: we handle all customer service and setup legwork

Local Value Cards

Card sales fundraiser for nonprofit organizations, school teams, and school groups.

- Best profit potental (Up to 90%!)
- Premium LOCAL merchant deals
- Great design, complete with multiple use deals and 1-3 single use key-tag offers
- Excellent incentive program to maximize sales
- Integration-friendly with 8to18 spirit wear (optional) and websites to maximize customer base and profit
- Turn-key program: we do all the legwork on the merchant procurement, card design and creation, and delivery

8to18 Cashback

Way to raise funds year-round, simply by taking two minutes to register and by you and your contacts shopping online. 1000s of large participating online merchants pay you and your contacts a percentage back to your organization from each purchase you make. There is literally no downside – free money for your program.

(Sampling of merchants: Amazon, Best Buy, Expedia, Macy’s, Home Depot, Under Armour, Footlocker, Staples)

- Maximize participation through 8to18 promotion on the school website, parent dashboard, local value cards, email alerts
- Easy registration – takes only minutes to set up
- Collect $ year-round
- Easily send to family, friends, and supporters – once someone signs up, you don’t need to do anything but shop and money goes to the organization

Advertising & Sponsorship

8to18 Media, Inc.’s unique content attracts a local, engaged and loyal readership.  Users are the communities that spend time and energy supporting the brands that support their daily lives. Our Audience instantly and purposefully engaged with content, allowing adjacency and alignment to become focused and targeted at an unparalleled level.

Campaigns are targeted at all levels of the network – from school specific to network wide.

IAB Standard Sizes

Top Leaderboard: 728×90
Small display ad: 125×125
Large rectangle: 300×250

Click here to visit our Sponsorship Page for more info.

Connect Your Brand

8to18, Inc. proves to be the partner that can bring your brand into the communities that support your goals. Campaign engagement occurs online and offline when utilizing our full toolbox!

Corporate Sponsorship
Connect with tens of thousands of influential, educated users each week
Athletic2000’s Corporate Sponsorship team will work with you to design a custom-tailored program to help your organization reach its financial, marketing and philanthropic goals in our unique, community-driven environment. Contact us and find out how easy it is to join other distinguished businesses and non-profit organizations that are already part of the Athletics2000 community.
Sponsorship vehicles can include:
• Digital advertising and sponsorship including ads, splash pages and online pre-rolls
• Electronic newsletters, delivered into the mailboxes of highly engaged, devoted fans of their respective community athletes and activities
• Offline place-based sponsorship space in and around events at our schools and programs
Sponsorship provides:
• Direct access to a difficult-to-reach, concentrated and affluent audience that includes consumers as well as many business decision-makers
• Important name recognition for your brand message among professionals and business leaders likely to be interested in your products and services
• Appreciation from your customers and peers who will recognize your commitment to the community and your support of their schools and children

Want to know more? Ask us how we can help – Contact Us below.

Contact Us

To contact us with any questions, comments or concerns, send us an email at: info@8to18.com.

1801 S Meyers
Suite 300
Oakbrook Terrace 60181, IL

Phone: (630) 324 8501
Fax: (630) 324 8510

Does Your Athlete Need Clearance?

Our communities rally around our student populations.  When the student athlete succeeds, the supporting fans feel that success.   Yet,   programs still run into unnecessary speed bumps.  Student athlete participation can reach a stand still when the programs cannot guarantee the athlete has health clearance, as well as parental clearance.

Athletes who wish to participate in sports must be cleared before they tryout or begin practices. This year, our partnering schools will be using an online service to do this.

Parents should visit http://SCHOOL_NAME.8to18.com to have their child cleared for sports. Unlike other years, there is no paperwork to fill out or sign as all of this will be done electronically online. The only paperwork that schools will collect is the IHSA physical form. This is available on the registration websites of most schools, or at the front desk of the school. Freshmen can use their incoming physical for sports. Physicals must be renewed every 13 months to be valid.
Again, Parents should visit the athletic clearance website at http://SCHOOL_NAME.8to18.com to have your child cleared for sports.

From HubSpot’s Jeffrey Russo: How Context Strengthens Your Entire Marketing Funnel

When you think about your marketing funnel, how do you think about the work you do to optimize it? You may have never considered it, but a lot of what you probably do is work to minimize the number of breaks in your marketing chain.

Ideally, you should be working to carry information and context about your leads throughout the different stages of your funnel — minimizing as many breaks in your marketing chain as possible, and strengthening the impact of your marketing. And today, minimizing breaks in the chain means putting your data to use in as many ways as you can. In this post, we’ll walk you through exactly what this means in a modern-day marketing world — and how you can apply (and gain) context in your individual marketing channels to help you more effectively move leads further and further down the funnel.

First, a Brief History of Data-Driven Online Marketing

The Early Days of Online Marketing

In the early days of online marketing, tools like Google Analytics helped us understand our audience in aggregate. Minimizing breaks in the chain meant figuring out what worked on a high level, and optimizing our marketing to make it more appealing to our audience as a whole. We saw which keywords drove traffic to our website, and we worked to rank higher for those keywords. We saw which pages our prospects were viewing, and we put calls-to-action on those pages. Web analytics fueled a revolution in marketing based on data, but it was marketing in aggregate. In other words, we didn’t have a way to connect the dots between the mass of traffic we were measuring and the real people it represented.

The Middle Ages of Online Marketing

In what I think of as the middle ages of online marketing, technology took us a step further. We used a lot of different marketing tools — an analytics tool, a CRM system to tap into our sales team’s data, an email marketing tool, a landing page tool, a blogging platform, a social media tool, etc. We could optimize each channel individually — landing pages based on their conversion rates, emails based on their open and clickthrough rates — but sharing data between these individual systems was difficult at best, and often impossible. Wanted to infuse your CRM system with data from your latest email marketing campaign? It was doable, but very manual. Wanted to give your sales team a digestible history of interactions with a lead across all of these tools? Let me know if you ever figured that one out.

A Modern Marketing Era

Luckily, we’ve entered a modern marketing era where these are solvable problems thanks to integration. With a modern marketing software platform (like HubSpot), all of your marketing tools talk to one another, right out of the box. (And if you still use many different tools, today you might be able to glue them together with the help of a savvy developer.) Means aside, it’s possible to do things we never would have dreamed of doing just a few, short years ago. Rather than marketing to one audience with one message, we can now market to an audience of one, delivering a consistent, personalized message specific to each individual across every medium. The content you serve to each individual can be tailored based on the context you collect from every channel.

There is an important paradigm to dig into here. Every time a lead or a potential lead comes into contact with your brand, you have two opportunities: 1) to learn more about them (acquire context), and 2) to leverage what you already know (apply context to your content). And as we mentioned up top, today, minimizing breaks in your marketing chain means putting your data to use in as many ways as possible. Collecting context, and applying it to your content.

Modern Marketing: Context and Content

The implications of applying context to your content are huge. Your marketing results improve when you deliver more relevant messages to your prospects based on what you already know about them; and your campaigns are supercharged when you can deliver the same consistent message across every medium your prospects see. You can even have a huge impact on your sales team’s performance. In the same way a snowball grows as it rolls down a hill, you accumulate more and more data about your leads with each and every marketing touch point as they move through your funnel. And when the time is right for your sales team to reach out, that data can be transformative to their processes.

Lost on where to start delivering this kind of a personal marketing experience to your leads, prospects, and sales team? Let’s take a look at some real examples of opportunities to gain and apply context with every marketing tool in your arsenal, at every step in the funnel, and through every channel your leads touch.

Website/Blog Content & Calls-to-Action

Context You Can Apply

  • Show Targeted Calls-to-Action (CTAs): It goes without saying that your website should have prominent CTAs on every page to encourage visitors to convert into leads — and motivate leads to take the next step. But are those calls-to-action targeted to show your leads an offer they’ve never seen before? Showing your website visitors an offer to download an ebook or whitepaper that a lead has already converted on can be a missed opportunity. Use dynamic, Smart CTAs to show the right content to the right visitors.
  • Show Targeted Images: In some cases, it might even make sense to modify the imagery leads see on your landing pages and website pages. If you primarily sell to two different groups of people (architects and contractors, for example), and you know that a lead is a contractor from his or her past downloads or page views, why not show that lead relevant images of contractors using your product — images that they can better identify with.

Context You Can Gain:

  • Behavioral Data: As prospects move through your website (even on their first visit, before becoming a lead), you are probably collecting web analytics data on their interactions with your site. But is that data stored in aggregate, or is it tied to them as an individual? When they finally do turn into a lead, can their history of page views and important events be applied to their record in your CRM and marketing databases? Can you use that data to determine their buyer persona and lifecycle stage?
  • Lead Intelligence: The first time a lead comes to your website, it’s important to consider how they got there. Are you tracking the channel or campaign that first brought them to your website? If they came to you from a search engine, are you capturing the keyword that introduced them to your brand, as well as the first page they viewed? This can give you important context about their initial interest and what their intentions might be.

Forms & Landing Pages

Context You Can Apply

  • Targeted Images and Messaging: Landing pages present a huge opportunity for applying context about a lead, and many of the same rules for applying context to website or blog pages apply to landing pages, too. Targeting images is a great starting point — targeting all of the content on the landing page based on who is seeing it can be even more effective. (Note: This should be something your marketing platform can handle on the back end. In HubSpot, for example, Smart Calls-to-Action that are targeted based on the viewer can direct users to different, targeted variations of your landing pages.)

Context You Can Gain

  • Ask More Detailed Questions Over Time: Forms are all about gaining context about your leads. When a prospect or lead is willing to fill out a form, it’s a special moment — you have demonstrated enough value that the prospect is willing to give you some valuable information in return for what you’re offering. But when that special moment occurs, are you taking full advantage of it? Dynamic forms that use a feature called progressive profiling can ensure you never squander that special moment by asking the same question twice. Instead, progressive profiling analyzes what you already know about a lead, and pulls from a queue of questions to ask for details you haven’t already collected. Using progressive profiling is a fantastic way to accumulate more valuable, deep information about your leads over time.

Email & Marketing Automation 

Context You Can Apply

  • Granular Segmentation: This is perhaps the biggest opportunity to leverage what you know about a lead to market to them more effectively. When you have a large volume of data about each lead, you can segment your database more granularly and send closely targeted messages to each segment that better match their interests and where they are in your funnel. Your segmentation might leverage implicit details like lead score, page views, key actions, or responses to specific types of content; it might also leverage explicit details like company size, job title, geography, or other characteristics.
  • Personalized Message and Sender: You’ve all likely noticed this in the emails you receive — a personalized subject line, and content within that addresses you by your first name, for example. But why stop there? There are plenty of other ways you can personalize the content of an email. For example, you might mention a detail like the lead’s business vertical, geography, or something else that makes the email feel more personal and relevant. Or, if the lead is being worked by a specific sales rep, why not personalize the sender name to make the email appear to be coming directly from the rep the lead already has a relationship with?

Context You Can Gain

  • Engagement With Your Messages: This one is fairly obvious. Over the course of an email campaign, tracking which messages (and which parts of each message) resonate with your leads can give you important insight into their interests and where they fall in the buying cycle. For example, if a lead clicks on a link in an email that’s offering them a free consultation, you might infer that they’re further along in the buying process than someone who converts on an offer to download a purely educational ebook about an industry topic.

Your CRM System & Your Sales Process

Context You Can Apply

  • Lead Intelligence for Your Sales Team: Over the course of a lead’s journey — from their first encounter with your brand until the point at which they’re ready for sales intervention — you’ve likely collected a lot of data about them that could be valuable to your sales team. Your sales team can likely infer details about a lead’s interests, their level of urgency around a potential purchase, their level of fit for your product, and much more. Since most CRM systems aren’t natively designed to handle the volume and type of data that a marketing campaign is capable of generating, it’s also important for you to consider how you can help surface relevant, interesting details for your sales team. HubSpot, for example, gives your sales team access to a chronologically ordered timeline of lead interactions, along with a way for you to quickly surface the most important details for your sales team.

Context You Can Gain

  • Details From Other Sources: Depending on your sales process and the origin of an individual lead, your CRM system may be full of details you can use to better target and personalize your marketing messages. Think about the context a sales rep could capture during a five-minute conversation with a lead who turns out to be a good fit for your business, but is not yet ready to make a purchase. If your sales team isn’t already capturing that data in a structured way, it may be worth considering if it’s possible to fit capturing these types of details into their workflow.

Social Media

Social media is a channel that can’t be personalized in the same way email messages or your website can be personalized, but there are still ways in which you can apply context you have about your leads to the content you share in social media.

Context You Can Apply

  • Context From Past Leads as a Whole: Looking at your leads database overall, or leads from past social media conversions, are there things you can infer about your best leads that can help guide your future content strategy? Do certain content offers resonate with more people — or people who represent a best fit lead? Do certain types of offers seem to work best in social media as a channel?

Context You Can Gain

  • Behavioral Data: Similar to email, social media presents an opportunity for you collect implicit details about your leads. What offers resonate with your leads? In general, your social media posts should be heavier on content, and lighter on direct pitches or landing pages, but are you able to track when a contact interacts with your content through social media, even if it’s just a click on a link to a blog post and not a conversion on a landing page?

With the tools available to marketers today, there are a lot of different ways to optimize your funnel and improve your marketing — from A/B testing button colors and experimenting with PPC bids, to website redesigns and testing different types of blog posts. All of these are important, but few can have the kind of impact across all of your channels in the same way as a concerted effort to share context between your marketing tools, and apply it to the content you create (HubSpot’s software can do all of the above … wink wink).

How big a role does context play in your marketing? In what ways can you improve?

Read more: http://blog.hubspot.com/blog/tabid/6307/bid/34190/How-Context-Strengthens-Your-Entire-Marketing-Funnel.aspx#ixzz2LSILohU1

IHSA Television Partners & Talent Announced For March Madness Basketball Broadcasts

February 18, 2013

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The Illinois High School Association (IHSA) has announced the broadcast partners and on-air talent for the upcoming television broadcasts of America’s Original March Madness.Longtime IHSA TV Network mainstays Dave Bernhard and Lee Hall return to call play-by-play for all of the boy’s and girl’s action. A pair of newcomers will sit in the analyst seat next to Hall for the 1A and 3A girl’s state final games in WSIL’s Kelly Burke and former Illinois State University coach Jill Hutchison, respectively, while Bernhard teams with Big Ten Network analyst Patricia Babcock McGraw for the girl’s Class 2A and 4A games.

Former Gordon Tech and Southern Illinois University standout Camron Smith bookends the boy’s state final coverage, as he will serve as the analyst on the 1A and 4A telecasts. Longtime IHSA TV talent Mark Lindo returns to work with Bernhard on the boy’s games in Class 2A, while Sean Harrington joins the broadcast team as the analyst on the 3A tilts. Playing for his father, Jim, Sean led Elgin High School to the state tournament in 1998 and went on to serve as a team captain during his playing career at the University of Illinois.

Guiding viewers through the month of high school hoops action will be WSCR 670 The Score personality Matt Rodewald, who will serve as the studio host and sideline reporter throughout all four weekends.

The action begins with the IHSA Class 1A & 2A Girls Basketball State Finals on Friday and Saturday, February 22-23 from Redbird Arena on the campus of Illinois State University in Normal. The girl’s finals continue from Redbird with the Class 3A/4A tournaments on Friday and Saturday, March 1-2. The action then shifts to Carver Arena inside the Peoria Civic Center for the 2013 IHSA Boys Basketball State Finals. The Class 1A/2A tourneys will unfold on Friday and Saturday, March 8-9, before the final high school games of the season are contested during the Class 3A/4A tournaments on Friday and Saturday, March 15-16.

Click here for a list of stations carrying the games by market.

A brief bio on each broadcaster is available below:

Patricia Babcock McGraw brings nearly a decade of broadcasting experience to the IHSA state finals, including having served as the color analyst on television broadcasts for the WNBA’s Chicago Sky and DePaul University women’s basketball. Since 1997, she has been a reporter and columnist for the Daily Herald, writing a weekly women’s sports column that is one of the few of its kind in the country. During basketball season, she is a game and studio analyst for women’s basketball games on the Big Ten Network. The 1990 Indiana Miss Basketball winner went on to play collegiately at Northwestern University, where she earned All-Big Ten and Academic All-Big Ten honors.

DAVE BERNHARD – 2A/4A Girls & Boys Play-By-Play
Dave Bernhard has become the face of the IHSA TV Network over the course of the past decade, working the football playoff pairings show, football state finals, boys & girls basketball and baseball state final broadcasts. The Beecher High School grad has covered high school athletics in Illinois on television, radio and in print for nearly 30 years. Dave was inducted into the Media Wing of the Illinois Basketball Coaches Hall of Fame in 2009 and has earned two local Emmy and two Cable Ace award nominations for his work on IHSA events.

KELLY BURKE – 1A Girls Analyst
Kelly Burke is a sports anchor/reporter for WSIL-TV News-3 in Carbondale. For the past three years she has covered area high schools and the Southern Illinois University Salukis, working on Saluki basketball and football broadcasts and coaches shows. She grew up in Arizona and was a standout runner and basketball player in high school, before going on to run track and cross country at Arizona State University. A magna cum laude graduate of the Walter Cronkite School of Journalism, Kelly has worked production for ESPN, TNT, and Major League Baseball. Before coming to Southern Illinois, she started her career at KDRV-TV in Medford, Oregon, as a weekend sports anchor/reporter.

LEE HALL – 1A/3A Girls & Boys Play-By-Play
Lee Hall first joined the IHSA TV network in 1994 and has since gone on to cover IHSA state final events in the sports of basketball, football, baseball, softball, volleyball and track & field. Lee has served as the Sports Director at WEEK in Peoria since 1988 and has been a fixture on the Peoria Sports scene, calling television play-by-play for Bradley University Men’s Basketball, Peoria Rivermen hockey, Peoria Chiefs minor league baseball and Peoria Pirates arena football. Lee is an alum of Academy of Our Lady/Spalding Institute High School in Peoria, where he was a co-captain on the baseball team with current New York Yankees manager Joe Girardi.

Sean Harrington is currently a basketball analyst for the Big Ten Network (BTN), calling games and making studio appearances on BTN. Harrington played for his father, Jim, at Elgin High School, where he guided the Maroons to the state tournament in 1998. He was then a part of four NCAA Tournaments teams at the University of Illinois and went on to serve as the Director of Basketball Operations at both Illinois and St. Louis University. Harrington also made coaching stops at the University of Kansas and Northern Illinois University and has broadcast games on ESPNU as well.

JILL HUTCHISON – 3A Girls Analyst
Jill served as the head women’s basketball coach at Illinois State University from 1970 to 1999 and earned enshrinement in the Missouri Valley Conference and Women’s Basketball Halls of Fame for her prodigious career. She has served as a basketball and volleyball analyst on radio and television for over a decade, including regular appearances on Missouri Valley Conference TV, ICN5 Broadcasting and Fox Sports Midwest. Hutchison was the first-ever President of the Women’s Basketball Coaches Association and won 428 games in her coaching career, in addition to a combined nine trips to either the NCAA or NIT tournaments.

MARK LINDO – 2A Boys Analyst
Mark Lindo was a high school basketball coach in Illinois for 27 years, reaching the Sweet 16 three times during his time leading Aurora Central Catholic and Naperville North. A member of the Illinois High School Basketball and Baseball Halls of Fame, Mark continues to serve as an assistant basketball coach at Aurora University. Mark has served as a color analyst on IHSA TV network broadcasts for nearly a decade and he also works as the radio analyst for Northern Illinois University football games, including the 2013 Orange Bowl, as well as on select NIU basketball games. Mark has called numerous high school, collegiate and minor league basketball, baseball and football contests on radio and television.

MATT RODEWALD – Host & Sideline Reporter for all games
Matt Rodewald is an Emmy Award winning reporter and a sports radio mainstay for the last decade in Chicago. Matt has been an innovator in high school sports coverage in Northern Illinois, including the creation of the successful “High School GameNight” post-game show while at ESPN 1000. Matt is also the founder of NBC 5′s “Prep Destination of the Week,” a ground-breaking segment that saw unprecedented success with social media interaction. Matt currently serves as an anchor/host at 670 The Score, while contributing to CN100, PlayON! Sports and High School Cube during high school game broadcasts. An experienced play-by-play announcer with WKRS, WBIG, and ESPN 950 in Indianapolis, the Geneva High School grad has also covered high school sports for the Chicago Tribune and the Kane County Chronicle.

CAMRON SMITH – 1A & 4A Boys Analyst
A native of the west side of Chicago, Camron was a standout on the hardwood at Gordon Tech High School and went on to play in the NCAA Tournament three times as a member of the Southern Illinois University basketball team from 2004 to 2007. He made his debut on the IHSA TV Network a year ago, serving as an analyst on the Class 2A games. Camron has a wide array of media experience, having covered high school, collegiate and professional sports as a reporter/analyst for Comcast CN100 and the Big Ten Network. He also hosts CN100′s show “Prep Profile” and delivers color commentary and sideline reports for CN100′s IHSA Games of the Week in football and basketball.

Privacy Policy

8to18.com Privacy Policy
This privacy policy has been compiled to better serve those who are concerned with how their ‘Personally identifiable information’ (PII) is being used online. PII, as used in US privacy law and information security, is information that can be used on its own or with other information to identify, contact, or locate a single person, or to identify an individual in context. Please read our privacy policy carefully to get a clear understanding of how we collect, use, protect or otherwise handle your Personally Identifiable Information in accordance with our website.
What personal information do we collect from the people that visit our blog, website or app?
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We have implemented the following:
      Remarketing with Google AdSense
      Google Display Network Impression Reporting
      Demographics and Interests Reporting
      DoubleClick Platform Integration
We along with third-party vendors, such as Google use first-party cookies (such as the Google Analytics cookies) and third-party cookies (such as the DoubleClick cookie) or other third-party identifiers together to compile data regarding user interactions with ad impressions, and other ad service functions as they relate to our website.
Opting out:  Users can set preferences for how Google advertises to you using the Google Ad Settings page. Alternatively, you can opt out by visiting the Network Advertising initiative opt out page or permanently using the Google Analytics Opt Out Browser add on.
California Online Privacy Protection Act
CalOPPA is the first state law in the nation to require commercial websites and online services to post a privacy policy. The law’s reach stretches well beyond California to require a person or company in the United States (and conceivably the world) that operates websites collecting personally identifiable information from California consumers to post a conspicuous privacy policy on its website stating exactly the information being collected and those individuals with whom it is being shared, and to comply with this policy. – See more at: http://consumercal.org/california-online-privacy-protection-act-caloppa/#sthash.0FdRbT51.dpuf
According to CalOPPA we agree to the following:
Users can visit our site anonymously
Once this privacy policy is created, we will add a link to it on our home page, or as a minimum on the first significant page after entering our website.
Our Privacy Policy link includes the word ‘Privacy’, and can be easily be found on the page specified above.
Users will be notified of any privacy policy changes:
      On our Privacy Policy Page
Users are able to change their personal information:
      By emailing us
How does our site handle do not track signals?
We honor do not track signals and do not track, plant cookies, or use advertising when a Do Not Track (DNT) browser mechanism is in place.
Does our site allow third party behavioral tracking?
It’s also important to note that we allow third party behavioral tracking
COPPA (Children Online Privacy Protection Act)

When it comes to the collection of personal information from children under 13, the Children’s Online Privacy Protection Act (COPPA) puts parents in control. The Federal Trade Commission, the nation’s consumer protection agency, enforces the COPPA Rule, which spells out what operators of websites and online services must do to protect children’s privacy and safety online.

We do not specifically market to children under 13.
Fair Information Practices

The Fair Information Practices Principles form the backbone of privacy law in the United States and the concepts they include have played a significant role in the development of data protection laws around the globe. Understanding the Fair Information Practice Principles and how they should be implemented is critical to comply with the various privacy laws that protect personal information.

In order to be in line with Fair Information Practices we will take the following responsive action, should a data breach occur:
We will notify the users via email
      Within 7 business days
We will notify the users via in site notification
      Within 7 business days
We also agree to the individual redress principle, which requires that individuals have a right to pursue legally enforceable rights against data collectors and processors who fail to adhere to the law. This principle requires not only that individuals have enforceable rights against data users, but also that individuals have recourse to courts or a government agency to investigate and/or prosecute non-compliance by data processors.

The CAN-SPAM Act is a law that sets the rules for commercial email, establishes requirements for commercial messages, gives recipients the right to have emails stopped from being sent to them, and spells out tough penalties for violations.

We collect your email address in order to:
      Send information, respond to inquiries, and/or other requests or questions.
      Process orders and to send information and updates pertaining to orders
      We may also send you additional information related to your product and/or service.
      Market to our mailing list or continue to send emails to our clients after the original transaction has occurred
To be in accordance with CANSPAM we agree to the following:
      NOT use false, or misleading subjects or email addresses
      Identify the message as an advertisement in some reasonable way
      Include the physical address of our business or site headquarters
      Monitor third party email marketing services for compliance, if one is used.
      Honor opt-out/unsubscribe requests quickly
      Allow users to unsubscribe by using the link at the bottom of each email

If at any time you would like to unsubscribe from receiving future emails, you can email us at
support@8to18.com and we will promptly remove you from ALL correspondence.
Contacting Us

If there are any questions regarding this privacy policy you may contact us using the information below.

1801 S. Meyers Rd, Suite 300
Oakbrook Terrace
United States
Last Edited on 2015-03-31

Terms and Conditions

Terms of Service (“Terms”)

Please read these Terms of Service (“Terms”, “Terms of Service”) carefully before using the www.8to18.com website and the 8to18 mobile application (together, or individually, the “Service”) operated by 8to18 Media, Inc (“us”, “we”, or “our”).

Your access to and use of the Service is conditioned upon your acceptance of and compliance with these Terms. These Terms apply to all visitors, users and others who wish to access or use the Service.

By accessing or using the Service you agree to be bound by these Terms. If you disagree with any part of the terms then you do not have permission to access the Service.


When you create an account with us, you guarantee that you are above the age of 18, and that the information you provide us is accurate, complete, and current at all times. Inaccurate, incomplete, or obsolete information may result in the immediate termination of your account on the Service.

You are responsible for maintaining the confidentiality of your account and password, including but not limited to the restriction of access to your computer and/or account. You agree to accept responsibility for any and all activities or actions that occur under your account and/or password, whether your password is with our Service or a third-party service. You must notify us immediately upon becoming aware of any breach of security or unauthorized use of your account.

You may not use as a username the name of another person or entity or that is not lawfully available for use, a name or trademark that is subject to any rights of another person or entity other than you, without appropriate authorization. You may not use as a username any name that is offensive, vulgar or obscene.

We reserve the right to refuse service, terminate accounts, remove or edit content in our sole discretion. 

Copyright Policy

We respect the intellectual property rights of others. It is our policy to respond to any claim that Content posted on the Service infringes on the copyright or other intellectual property rights (“Infringement”) of any person or entity.

If you are a copyright owner, or authorized on behalf of one, and you believe that the copyrighted work has been copied in a way that constitutes copyright infringement, please submit your claim via email to support@8to18.com, with the subject line: “Copyright Infringement” and include in your claim a detailed description of the alleged Infringement as detailed below, under “DMCA Notice and Procedure for Copyright Infringement Claims”

You may be held accountable for damages (including costs and attorneys’ fees) for misrepresentation or bad-faith claims on the infringement of any Content found on and/or through the Service on your copyright.

DMCA Notice and Procedure for Copyright Infringement Claims

You may submit a notification pursuant to the Digital Millennium Copyright Act (DMCA) by providing our Copyright Agent with the following information in writing (see 17 U.S.C 512(c)(3) for further detail):

- an electronic or physical signature of the person authorized to act on behalf of the owner of the copyright’s interest;

- a description of the copyrighted work that you claim has been infringed, including the URL (i.e., web page address) of the location where the copyrighted work exists or a copy of the copyrighted work;

- identification of the URL or other specific location on the Service where the material that you claim is infringing is located;

- your address, telephone number, and email address;

- a statement by you that you have a good faith belief that the disputed use is not authorized by the copyright owner, its agent, or the law;

- a statement by you, made under penalty of perjury, that the above information in your notice is accurate and that you are the copyright owner or authorized to act on the copyright owner’s behalf.

You can contact our Copyright Agent via email at support@8to18.com

Intellectual Property

The Service and its original content, features and functionality are and will remain the exclusive property of 8to18 Media, Inc and its licensors. The Service is protected by copyright, trademark, and other laws of both the United States and foreign countries. Our trademarks and trade dress may not be used in connection with any product or service without the prior written consent of 8to18 Media, Inc.   

Links To Other Web Sites

Our Service may contain links to third party web sites or services that are not owned or controlled by 8to18 Media, Inc.

8to18 Media, Inc has no control over, and assumes no responsibility for the content, privacy policies, or practices of any third party web sites or services. We do not warrant the offerings of any of these entities/individuals or their websites.

You acknowledge and agree that 8to18 Media, Inc shall not be responsible or liable, directly or indirectly, for any damage or loss caused or alleged to be caused by or in connection with use of or reliance on any such content, goods or services available on or through any such third party web sites or services.

We strongly advise you to read the terms and conditions and privacy policies of any third party web sites or services that you visit.


You agree to defend, indemnify and hold harmless 8to18 Media, Inc and its licensee and licensors, and their employees, contractors, agents, officers and directors, from and against any and all claims, damages, obligations, losses, liabilities, costs or debt, and expenses (including but not limited to attorney’s fees), resulting from or arising out of a) your use and access of the Service, by you or any person using your account and password, or b) a breach of these Terms.   

Limitation Of Liability

In no event shall 8to18 Media, Inc, nor its directors, employees, partners, agents, suppliers, or affiliates, be liable for any indirect, incidental, special, consequential or punitive damages, including without limitation, loss of profits, data, use, goodwill, or other intangible losses, resulting from (i) your access to or use of or inability to access or use the Service; (ii) any conduct or content of any third party on the Service; (iii) any content obtained from the Service; and (iv) unauthorized access, use or alteration of your transmissions or content, whether based on warranty, contract, tort (including negligence) or any other legal theory, whether or not we have been informed of the possibility of such damage, and even if a remedy set forth herein is found to have failed of its essential purpose.


Your use of the Service is at your sole risk. The Service is provided on an “AS IS” and “AS AVAILABLE” basis. The Service is provided without warranties of any kind, whether express or implied, including, but not limited to, implied warranties of merchantability, fitness for a particular purpose, non-infringement or course of performance.

8to18 Media, Inc its subsidiaries, affiliates, and its licensors do not warrant that a) the Service will function uninterrupted, secure or available at any particular time or location; b) any errors or defects will be corrected; c) the Service is free of viruses or other harmful components; or d) the results of using the Service will meet your requirements.


Some jurisdictions do not allow the exclusion of certain warranties or the exclusion or limitation of liability for consequential or incidental damages, so the limitations above may not apply to you.

Governing Law

These Terms shall be governed and construed in accordance with the laws of Illinois, United States, without regard to its conflict of law provisions.

Our failure to enforce any right or provision of these Terms will not be considered a waiver of those rights. If any provision of these Terms is held to be invalid or unenforceable by a court, the remaining provisions of these Terms will remain in effect. These Terms constitute the entire agreement between us regarding our Service, and supersede and replace any prior agreements we might have had between us regarding the Service.


We reserve the right, at our sole discretion, to modify or replace these Terms at any time. If a revision is material we will provide at least 30 days notice prior to any new terms taking effect. What constitutes a material change will be determined at our sole discretion.

By continuing to access or use our Service after any revisions become effective, you agree to be bound by the revised terms. If you do not agree to the new terms, you are no longer authorized to use the Service.

Contact Us

If there are any questions regarding this privacy policy you may contact us using the information below.


1801 S. Meyers Rd, Suite 300

Oakbrook Terrace, Illinois 60181

United States


Last Edited on 2015-03-31